Industry: Video Production and Content Creation for different industries
Region: Dubai, targeting the Gulf region
Target: Companies with 500+ employees

The Challenge

Corptec, an IT consulting firm based in Australia, wanted to expand its presence in the US and Gulf regions while also growing its client base in Australia. However, they faced several challenges:

• Unclear Offer and Target Audience: Corptec’s services were broad, making it hard to focus on the right clients.
• No Outbound System: They lacked a strategy for reaching out to potential clients, leading to missed opportunities both locally and internationally.
• Undefined Sales Process: Without a clear sales process, it was difficult to turn leads into paying clients.
• Lack of Automation: Manual processes slowed down their operations, making it harder to scale.

Our Approach

We helped Munch Videos overcome these challenges and build a steady flow of new leads:

• Developed and Ran an Outbound Strategy: We created a targeted cold email strategy for reaching out to companies with 500+ employees across different industries in the Gulf region. We focused on contacting procurement departments to get Munch Videos registered in their supplier directories, which would open up opportunities for future work.
• Built a Reliable Lead Generation System: By carefully targeting the right companies and adjusting our approach as needed, we created a system that consistently generated leads.

Results

Our work with Munch Videos led to great results:

• Big Achievement: In just 2 months, Munch Videos got listed as a supplier with over 100 companies across different industries, including big names like Emirates, Emaar, Careem, and Majid Al Futtaim.
• Better Access to the Market: This approach gave Munch Videos much better access to potential clients in the Gulf region, setting them up for future growth.